1. Do you have a blog?
Blogs and social media, often go hand in hand. A high percentage of users who use social media are also authors of a blog, and a high percentage of bloggers also have more profiles on social media sites. Owning a blog allows you to use these tools to build even stronger links. Blogs are also great for communicating and interacting with others.
2. Choose the appropriate sites:
There are hundreds, perhaps thousands, of social media marketing network services available for use. Of course, it is not possible to use all the social media sites or be active in a large number of them. It is much more effective to have an active presence on a few social media sites, rather than having hundred profiles that is never used. The best approach is to focus on a small number of such tools, maybe two or four would be ideal for what you want to achieve.
Twitter is a great service and almost all online professionals use it. If you want to use social media to promote your blog posts, niche sites for the market web designers are able to focus to a much more targeted audience, even if the potential traffic is significantly lower, to the most important social news sites. Focus all your efforts on specific sites and participate in the community.
3. Participate in the community:
Once you have selected the sites to bet on, try to use them consistently. Be sure to set aside some time for social networking on a regular basis (preferably every day, or at least several times in a week). The users of these social services are very good at figuring out who really use the site to be truly part of the community, than those who are using social media to strictly commercial use for their activities.